SEMIOTICS M - Z

Academic Year 2022/2023 - Teacher: ANTONINO BONDI'

Expected Learning Outcomes

According to the Dublin descriptors, students, at the end of the course, will demonstrate:


1. knowledge and understanding

The course aims to provide students with basic knowledge of the fundamentals of communication and the structure of semiotic and signification processes. The aim of the course is to provide students with an overview of the main semiotic approaches, from a historical and theoretical perspective and with the help of case studies and pratical analyses. The course aims in particular to develop basic skills in the analysis of texts and cultural products through a semiotic methodology. The construction of a semiotic method will enable all students, at the end of the course, to possess a set of tools to be able to observe, analysing and describing different communicative and cultural phenomena from the point of view of their 'meaning'.


2. applying knowledge and understanding

Ability to link, connect and compare different positions in an articulated theoretical debate


3. learning skills

Development of analytical, synthesis and rhetorical argumentation skills to defend theses and counter them, based on appropriate philosophical methodology and rhetorical techniques.

Course Structure

Lectures, brainstorming and classroom exercises.

If the course will be taught in a blended mode or on line, the necessary changes will be made in order to comply with the syllabus.

Required Prerequisites

No prerequisite

Attendance of Lessons

optional

Detailed Course Content

1. The semiotic view

2. Semiotics and everyday life

3. Making sense of the world

4. How semiotics works

5. Signs and words

6. Constructing meaning

7. Textual production as a set of choices

8. The enunciation in semiotics

9. Structural semiotics and Interpretative semiotics 

10. The visual domain and the aesthetic text

11. The text as a “assemblage” 

12. Semiotics and Society

13. Reading and interpreting a text: Eco and the encyclopaedia

14. Interpreting, negotiating, remembering: how semiotics studies cultures as texts

Textbook Information

Texts:


- M. P. Pozzato, Capire la semiotica, Roma, Carocci, 2013, pp. 172.


- E. Grillo, Semiotica dellinvestigazione, Roma, Carocci, 2014, pp. 110 (excluding the chapter IV)


- U. Eco, Lector in Fabula. La cooperazione interpretativa nei testi narrativi, Milano, La Nave di Teseo, 2020(first edition, Milano, Bompiani, 1979), cap. I-VII (162 pp.)

 

Other texts may be provided through the Studium platform.

 

Please remember that in compliance with art 171 L22.04.1941, n. 633 and its amendments, it is illegal to copy entire books or journals, only 15% of their content can be copied.

For further information on sanctions and regulations concerning photocopying please refer to the regulations on copyright (Linee Guida sulla Gestione dei Diritti d’Autore) provided by AIDRO - Associazione Italiana per i Diritti di Riproduzione delle opere dell’ingegno (the Italian Association on Copyright).

All the books listed in the programs can be consulted in the Library.

Course Planning

 SubjectsText References
1What is semiotics?Pozzato, premessa, cap. I,
2Signs and wordsTexts on Studium Platform
3Types of signsPozzato, chap. 1-3
4What is a text?Pozzato, chap. 4-5
5NarrativityPozzato, chap. 2
6Visual semioticsPozzato, chap. 6-8
7Textual montagePozzato, chap. 9-10
8A semiotic case study: advertisingPozzato, last chap.
9Semiotics and interpretation: the inferential pathGrillo, chap. 1-2
10Investigating and narratingGrillo, chap. 3-4
11Lector in Fabula: Eco between text and encyclopediaEco, chap. 1
12Textual cooperation and the Model ReaderEco, chap. 2-4
13Discursive and narrative structuresEco, chap. 5-6
VERSIONE IN ITALIANO