SEMIOTICS OF MEDIA
Academic Year 2023/2024 - Teacher:
ANTONINO BONDI'
Expected Learning Outcomes
According to the Dublin descriptors, students, at the
end of the course, will demonstrate:
1) Knowledge
and comprehension: students will acquire basic knowledge in general semiotics and
media semiotics, and they will explore the main sub-fields and understand the analytical
method
2) Ability
to apply knowledge and comprehension: students will exercise the ability to express
the main theses and problems of the semiotics, and will be able to analyze
(with semiotic method) cultural and media objects
3) Autonomy
of judgement: students will develop the ability to argue theses, or to
explicate their theoretical intuitions, through comparison with texts from the
reference literature.
4) Communicative
abilities: students will exercise the reasoned analysis, the argumentation and
exposition of theses, developing in particular the comparison with other points
of view or other theoretical positions
5) Learning
abilities: students will learn to deal with semiotic texts and extract
important information methodically from it. They will learn to observe objects
from the point of view of the semiotic problems involved.
Course Structure
Lectures,
brainstorming and classroom exercises.
Required Prerequisites
No prerequisites required
Attendance of Lessons
Attendance is not
compulsory
Detailed Course Content
- The semiotic view
- Signs, codes, languages
- Communication
- Signification
- Interpretation
- Intersemiotic translation
- Storytelling and narrativity
- The visual semiotics
- Semiotics of media:
models, problems, theories.
- The media experience
- Bodies and media
- Discourses and media
- Anthropology and
semiotics of new media
- The digital new media:
semiotic problems
Textbook Information
Texts :
- E. Campisi, A. Bondì, Lezioni di semiotica, Torino, UTET, 2023,
pp. 200
- P. Polidoro, Che
cos’è la semiotica visiva, Roma, Carocci, 2022 (2008), pp. 128
- R. Eugeni, Semiotica
dei media. Le forme dell’esperienza, Roma, Carocci, 2010, pp. 323.
Please remember that in compliance with art 171
L22.04.1941, n. 633 and its amendments, it is illegal to copy entire books or
journals, only 15% of their content can be copied.
For further information on sanctions and regulations
concerning photocopying please refer to the regulations on copyright (Linee
Guida sulla Gestione dei Diritti d’Autore) provided by AIDRO - Associazione
Italiana per i Diritti di Riproduzione delle opere dell’ingegno (the Italian
Association on Copyright).
All the books listed in the programs can be consulted in the Library.
